Designer Amit Hansraj, under his label INCA, presented his Autumn/Winter 2025 collection at the FDCI x Lakmé Fashion Week, captivating audiences with a poetic ode to his brand philosophy — “everyday incarnations of heritage.” The show celebrated Indian culture reimagined for modern life, blending craftsmanship, comfort, and contemporary aesthetics in perfect harmony.
For Hansraj, INCA has always been about “curating culture for the everyday — giving heritage a new skin without losing its soul.” His latest showcase unfolded as a tactile dialogue between memory and modernity, seamlessly merging traditional artistry with urban sensibilities.
The collection featured 22 looks, each embodying effortless elegance and wearability. From draped dresses and soft-structured jackets to layered handlooms and modular separates, the silhouettes reflected both freedom and refinement. Leheriya stripes drifted across sheer organza, while brocades were softened into easy blouses and skirts. Handwoven tissue came alive with animal-print motifs created through block printing, and raffia weaves found new expression in relaxed tailoring and overlays – each piece narrating the patience of craftsmanship and the poetry of handwork.
Staying true to INCA’s ethos, the presentation extended beyond apparel into jewellery and accessories – a world of found objects, reworked heirlooms, and tactile memories. The styling was instinctive and soulful: a necklace crafted from an old saree border, metallic trinkets reminiscent of the crafts museum that once inspired the designer, and handcrafted belts and scarves that blurred the boundaries between tradition and contemporary use.
The show stood as a testament to INCA’s belief that heritage need not be ceremonial — it can be worn, lived, and loved every day. Bringing this philosophy to life on the runway were India’s original supermodels – Noyonika Chatterji, Sheetal Mallar, Bhawna Sharma, Joey Matthews, Rachel Byros, and Carol Gracias – each representing timeless grace and strength, embodying the spirit of continuity and evolution.
Reflecting on the collection, Amit Hansraj shared, “INCA has always been about making heritage feel near. It’s how we choose to live, how we carry our inheritances lightly, and how we let craft breathe into the present. For me, these are everyday incarnations of heritage – the small, deliberate ways in which art finds a place in life.”
With this evocative showcase, INCA once again reaffirmed its place as a label that honors tradition while fearlessly engaging with the present – reminding us that heritage is not just remembered, but relived, every day.
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